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 Selected story in full
08 May 2017
Conservatives choose ethnic minority champion for Croydon North

Croydon North Conservatives have chosen an award-winning social entrepreneur as their Parliamentary candidate for the upcoming General Election on June 8th.

As well as being the founder of one of England’s largest youth employment charities, Samuel Kasumu has supported over 8,000 start-up businesses through his work running a national enterprise agency, one of the largest providers of business start-up loans in the country.

Samuel has always been passionate about social mobility, and used his influence at the company to ensure 80 per cent of their loan recipients came from ‘underrepresented groups’ (72 per cent from an ethnic minority background and almost 40 per cent being female).

Samuel said: “It’s a great honour to have been selected to be the Conservative candidate for Croydon North. For far too long the Labour Party has taken this community for granted, with the Member of Parliament and councillors neglecting their most basic of needs.

“The residents in the north of the borough deserve better than that, they deserve a change, that’s why if elected my priorities will be to focus on delivering more affordable housing, improving education outcomes for our children, helping local businesses to thrive and work to bring an end to knife crime in our communities.“


More about Samuel

  • In 2008 Samuel was the youngest person to feature in the Power List of most influential black people within the UK, and went on to be identified as one of the top five future leaders
  • He was selected as one of the top 25 young entrepreneurs in the UK by the New Entrepreneurs Foundation in 2009
  • Samuel was recognised as one of the top three role models in the UK by Amway International in the same year
  • He won the Barclays Business Enterprise Award at the Spirit of London Awards (SOLA) in 2011
  • Samuel received the Young Star of Enterprise Award at the prestigious UK Growing Business Awards (CBI) following a public vote by fellow entrepreneurs
  • In 2013 Samuel won the Entrepreneur Champion of the Year award at the Great British Entrepreneur Awards for work championing enterprise amongst underrepresented communities. Other nominees for the award that year included entrepreneur James Caan CBE. 
  • In 2014 he was invited to become a judge for the Great British Entrepreneur Awards, a role he continues to date
  • Samuel was awarded the 2016 Entrepreneur Champion of the Year by the Institute of Enterprise & Entrepreneurship (SFEDI) at the House of Lords

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